49 1 10 Analisa Perilaku Konsumen Hani Handoko Additional Author Basu Swastha Primary Author mixed material Yogyakarta Liberty Yogyakarta 1987 Perilaku_Konsumen-Hani_Handoko.jpeg.jpeg David A. Aaker Primary Author mixed material 9789790613430 Jakarta Salemba Empat 2013 Buchari Alma Primary Author mixed material Bandung CV Alfabeta 1992 manajemen_pemasaran_jasa_-buchari_alma.jpeg.jpeg Philip Kotler Primary Author mixed material 9798901320 Jakarta Prenhallindo 1997 Manajemen_Pemasaran_Kotler-9-2.jpeg.jpeg Philip Kotler Primary Author mixed material 9798901312 Jakarta Prenhallindo 1997 Manajemen_Pemasaran_Kotler-9-1.jpeg.jpeg Philip Kotler Primary Author mixed material 54060058 Jakarta ERLANGGA 1992 Manajemen_Pemasaran_Kotler-6-2.jpeg.jpeg Philip Kotler Primary Author mixed material 54060074 Jakarta ERLANGGA 1992 Manajemen_Pemasaran_Kotler-6-1.jpeg.jpeg Teknik Mengelola Brand Equity & Strategi Pengembangan Merek Freddy Rangkuti Primary Author mixed material 9796868822 Jakarta PT Gramedia 2002 Power_of_Brand_-Freddy_Rangkuti.jpeg.jpeg Philip Kotler Primary Author mixed material 9798140273 Jakarta Fakultas Ekonomi Universitas Indonesia 1993 Manajemen_Pemasaran_Kotler-7-1.jpeg.jpeg Philip Kotler Primary Author mixed material 9798140273 Jakarta Fakultas Ekonomi Universitas Indonesia 1993 Manajemen_Pemasaran_Kotler-7-2.jpeg.jpeg